Public Service
A Public Service is a Public Service Broadcaster (PSB) which is a service that is owned and funded by the government. An example of how they could be funded is TV licence. What the PSB do is that they produces, distribute and exhibition their programs.
The UK public service broadcaster is BBC which a service owned by the government as they are funded £3.45 billion a year. BBC is aimed to inform, educate and entertain their viewer. The BBC own a variety of channel which is amid toward different segment of the Public.
How the Public service (BBC) is an issue, is that they are funded by TV license, the reason this is an issue is that everyone has to pay for the TV license despite if you are not watching the BBC program, as you are paying for something that you will not use. However what else is bad that if you don't pay the £145.50 of the TV License you will be fined for £1000.
The benefits for the Public service (BBC), is that they do not have to bend to any advertisers, as it will not disturb their show as for example on BBC ONE, there are no advertisements between Eastender which is a popular drama on the channel. This is mean there is a less chance on losing their customers. The reason this is a positive is that the BBC has a less chance on being biased, so this does not effective the audience.
The drawbacks on the Public service (BBC), is that most of the entertaining program are the most watched, what this does is that the BBC are pushed by the audience to make more entertaining program, for example Strictly come dancing is the most viewed program on BBC.
BBC (Logo)
Commercial
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| BBC (Logo) |
Commercial
A commercial is only applied to TV. A commercials is mostly to entertain to revive an larger audience, it is ,mostly privately owned by shareholders , there are funded by adverts , they may have a family of channel , he content that they produce is mostly aimed towards a large audience.
An example of a commercial is ITV , which is one of the biggest commercial broadcasters in the UK. Some of the biggest commercial that is shows is X factor , which is funded by talktalk. ITV own a family of channel, some of the example are ITV 2 and 3, each program is amid towards a different audience.
An issue with a commercial is that ITV have to bow to the pressure from advertisers. What this might do if effect the shows that ITV playing, the vibe of the show might be effect. The advertisement might not match the theme of the show that there are playing.
A benefit to commercial is they are free from the governments. What this allows them to do, is create more entertaining programs. Some of the entertaining programs that are shown is X factor , as this is the most populated program on ITV. It costs £35,000 to place a commercial in between X factor.
A drawback for a commercial company is that they may be biased, what this potentially do is effect the audience. What this would give is a negative word of mouth to the ITV, as this would effect the brand image . what this would do is that the prices of the commercial slots might decrease, and the audience viewership will decrees.
Private & Corporate
A commercial is only applied to TV. A commercials is mostly to entertain to revive an larger audience, it is ,mostly privately owned by shareholders , there are funded by adverts , they may have a family of channel , he content that they produce is mostly aimed towards a large audience.
An example of a commercial is ITV , which is one of the biggest commercial broadcasters in the UK. Some of the biggest commercial that is shows is X factor , which is funded by talktalk. ITV own a family of channel, some of the example are ITV 2 and 3, each program is amid towards a different audience.
An issue with a commercial is that ITV have to bow to the pressure from advertisers. What this might do if effect the shows that ITV playing, the vibe of the show might be effect. The advertisement might not match the theme of the show that there are playing.
A benefit to commercial is they are free from the governments. What this allows them to do, is create more entertaining programs. Some of the entertaining programs that are shown is X factor , as this is the most populated program on ITV. It costs £35,000 to place a commercial in between X factor.
A drawback for a commercial company is that they may be biased, what this potentially do is effect the audience. What this would give is a negative word of mouth to the ITV, as this would effect the brand image . what this would do is that the prices of the commercial slots might decrease, and the audience viewership will decrees.
An example of a commercial is ITV , which is one of the biggest commercial broadcasters in the UK. Some of the biggest commercial that is shows is X factor , which is funded by talktalk. ITV own a family of channel, some of the example are ITV 2 and 3, each program is amid towards a different audience.
An issue with a commercial is that ITV have to bow to the pressure from advertisers. What this might do if effect the shows that ITV playing, the vibe of the show might be effect. The advertisement might not match the theme of the show that there are playing.
A benefit to commercial is they are free from the governments. What this allows them to do, is create more entertaining programs. Some of the entertaining programs that are shown is X factor , as this is the most populated program on ITV. It costs £35,000 to place a commercial in between X factor.
A drawback for a commercial company is that they may be biased, what this potentially do is effect the audience. What this would give is a negative word of mouth to the ITV, as this would effect the brand image . what this would do is that the prices of the commercial slots might decrease, and the audience viewership will decrees.
Private & Corporate
An private ownership is a company that is not owned by the state. Mostly all the company beside the PSB is privately owned, all private company is normally owned by an individual, a small group or is public traders (this is traded though the stock market.).
An issue of a private ownership is that it is harder to find funding, which means your are less likely to receive money, as the public service is well known and has a huge fund. Private ownership will not have a lot of money for their facilities , as this would effect the quality of the program. It would be at a average standard.
The pros for a private company(News corp) is that owner is in full control of product that their produces. Also what film and contents that their make set there own idea , as this is a original product, as this make it more worthy for the audience to watch , as it sets there own creative content.
The cons to private company (News corp)is that the content that they make is populist , as their aim there content to a big mainstream audience, as this does not aim toward a high quality of audience, it wont be appealing to a nqish audiences.
Corporation is that the company will only loses their business if they reach into debt, this is amid towards a bigger film and or TV companies. The good thing for News corp is that the bad management will be removed from there business which would represent the effected it has had for the future for the company , as a bad thing is that they might make the same like company in the industry already.
News corp orginazation
Independent companies
An private ownership is a company that is not owned by the state. Mostly all the company beside the PSB is privately owned, all private company is normally owned by an individual, a small group or is public traders (this is traded though the stock market.).
An issue of a private ownership is that it is harder to find funding, which means your are less likely to receive money, as the public service is well known and has a huge fund. Private ownership will not have a lot of money for their facilities , as this would effect the quality of the program. It would be at a average standard.
The pros for a private company(News corp) is that owner is in full control of product that their produces. Also what film and contents that their make set there own idea , as this is a original product, as this make it more worthy for the audience to watch , as it sets there own creative content.
The cons to private company (News corp)is that the content that they make is populist , as their aim there content to a big mainstream audience, as this does not aim toward a high quality of audience, it wont be appealing to a nqish audiences.
Corporation is that the company will only loses their business if they reach into debt, this is amid towards a bigger film and or TV companies. The good thing for News corp is that the bad management will be removed from there business which would represent the effected it has had for the future for the company , as a bad thing is that they might make the same like company in the industry already.
The pros for a private company(News corp) is that owner is in full control of product that their produces. Also what film and contents that their make set there own idea , as this is a original product, as this make it more worthy for the audience to watch , as it sets there own creative content.
The cons to private company (News corp)is that the content that they make is populist , as their aim there content to a big mainstream audience, as this does not aim toward a high quality of audience, it wont be appealing to a nqish audiences.
Corporation is that the company will only loses their business if they reach into debt, this is amid towards a bigger film and or TV companies. The good thing for News corp is that the bad management will be removed from there business which would represent the effected it has had for the future for the company , as a bad thing is that they might make the same like company in the industry already.
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| News corp orginazation |
Independent companies
An independent company is a company that specializes in TV and film. They normally only have one media , as it does not have a vertical integration. They usually have a small percentage of the market. What they could also have is staff that work with the company , but not for the company.
An example of independent company is endemol , which is located in the UK. Endemol is not tied into a specific broadcaster. What endemol have produced are entertaining shows ,as most of their shows that they have produced are game shows, for example deal or no deal , who wants to be a millionaire.
An issue with an independent company , is that the text that endemol produces is not meant for every one, what they do is specialize in niche audience. An a example of where you can see this is "only fools on horses" , as it contains joke that not every culture will understand , as the reference of the joke may be different. As this not meant for everyone as, it is aimed toward a specific audience.
An advantage of independent company endermol, is that there have very successful shows. Independent company can be successful, some of the success that has came from endermol has been " big brother " , " total wipeout" and "deal and no deal" , how there show are successful as other countries broadcasting company have bought these shows.
A disadvantages for endermol that there is a lot of companies that are competing against each other, what this does is create are more harder way to be spotted by and broadcaster. As you are competing to make the best media to make money by .
Endemol
Global Companies
An independent company is a company that specializes in TV and film. They normally only have one media , as it does not have a vertical integration. They usually have a small percentage of the market. What they could also have is staff that work with the company , but not for the company.
An example of independent company is endemol , which is located in the UK. Endemol is not tied into a specific broadcaster. What endemol have produced are entertaining shows ,as most of their shows that they have produced are game shows, for example deal or no deal , who wants to be a millionaire.
An issue with an independent company , is that the text that endemol produces is not meant for every one, what they do is specialize in niche audience. An a example of where you can see this is "only fools on horses" , as it contains joke that not every culture will understand , as the reference of the joke may be different. As this not meant for everyone as, it is aimed toward a specific audience.
An advantage of independent company endermol, is that there have very successful shows. Independent company can be successful, some of the success that has came from endermol has been " big brother " , " total wipeout" and "deal and no deal" , how there show are successful as other countries broadcasting company have bought these shows.
A disadvantages for endermol that there is a lot of companies that are competing against each other, what this does is create are more harder way to be spotted by and broadcaster. As you are competing to make the best media to make money by .
| Endemol |
Global Companies
An global company in the media term is a big media company that own different type of E-media (conglomerate) , they are aimed their media toward a mainstream audience , they have a big influence over the media marketing.
An example of a Global companies is Sony corporation of america , some of the e-media that Sony owns is Movie studios , Broadcasting TV network , record labels ,internet and cable channels . The profits that they made last year alone was $75.450 billion.What this figure define that there are a global company, which is aimed towards global/mainstream audience.
The issue with a global company is that, brand require to be very careful with management. Why because if something is wrong or if their something not were it supports to be it ruins that brand image, which would effect how the audience see the image ,what this could lead to a decrease in profit..
An advantage of a global company is if there is a failure in the company, Sony could absorb the loses quite comfortably, as an example of a loss is that Sony was hacked and new movie were release to the public as the company made a loss. Sony got back up and took care of it, which made them look comfortable at absorbing loses and gains a stronger brand.
A negative about a global company is that all the text that Sony produces are under pressure, which means there are pushed to make more popular text, as Sony would only go for media that make them a lot of money.
Sony Corporation of america(Logo)
Vertical and Horizontal Integration
An global company in the media term is a big media company that own different type of E-media (conglomerate) , they are aimed their media toward a mainstream audience , they have a big influence over the media marketing.
An example of a Global companies is Sony corporation of america , some of the e-media that Sony owns is Movie studios , Broadcasting TV network , record labels ,internet and cable channels . The profits that they made last year alone was $75.450 billion.What this figure define that there are a global company, which is aimed towards global/mainstream audience.
The issue with a global company is that, brand require to be very careful with management. Why because if something is wrong or if their something not were it supports to be it ruins that brand image, which would effect how the audience see the image ,what this could lead to a decrease in profit..
An advantage of a global company is if there is a failure in the company, Sony could absorb the loses quite comfortably, as an example of a loss is that Sony was hacked and new movie were release to the public as the company made a loss. Sony got back up and took care of it, which made them look comfortable at absorbing loses and gains a stronger brand.
A negative about a global company is that all the text that Sony produces are under pressure, which means there are pushed to make more popular text, as Sony would only go for media that make them a lot of money.
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| Sony Corporation of america(Logo) |
Vertical and Horizontal Integration
A vertical and horizontal integration is related to film. It is when a film/TV company own other production companies this is for horizontal integration, but vertical integration is a company owing other distribution and exhibition companies.
An example of vertical and horizontal integration is Disney , as there own a wide range of other company, as there own for example , Mavel, Pixar and Lucas art. Each of this different company,are amid toward a different segments to the public.
A plus to a vertical and horizontal integration is that their keep a large amount of the profits , as there do not have to share there profit. Walt Disney does not have to share the money that they have made from a movie release, to other company. There can also do there performances in there own studio , as there do not have to hire out any studios, this allows them to save money , and gain greater profits.
A minus to a vertical and horizontal integration, is that everything is controlled by one company, as the control is centralized, what this dose to the one company controlling the whole industry, is puts a bigger pressure on keep the industry together , what this might effect is the lack of contribution of ideas, as there do not have new ideas to work with , as Disney does not
What Disney Owns
Monopoly
A monopoly is a industry which is dominated by one company that provides and producese a service in the media.This is related to TV and Film, as it is usually at the exhibition stage. What else is that they do not that any real competitor.
An example of a monopoly company that is based in the UK is Sky which a Television satellite broadcaster . There hardly have any competitor as the next broadcaster that are will know are virgin which do not have an a major effect on Sky, sky make between £1.33-1.7 billion a year, through there package of £20(basic deal)-£75(for extra bundle deal ).
An issue with a monopoly is that it is hard to start up a new company, becuase it would be harder to compete with Sky and other TV broadcaster. A new company that has started will be harder to notice from the audience, unless they provide something unique that sky does not have.
An advantage of a monopoly is that Sky does not have any major competitor, what this mean is that they do not need to, create new products to please there customer as there are already please. What this means is they do not need to invent any new idea as much.
A disadvantages for a monopoly , for Sky is that they have a lack of innovation. What this mean for Sky is they have no new idea , what this means is that their consumer may be not entertain or in-use of sky, as there can compete with other services , for example there do not have to compete against virgin very strongly.
Sky (Logo)
A vertical and horizontal integration is related to film. It is when a film/TV company own other production companies this is for horizontal integration, but vertical integration is a company owing other distribution and exhibition companies.
An example of vertical and horizontal integration is Disney , as there own a wide range of other company, as there own for example , Mavel, Pixar and Lucas art. Each of this different company,are amid toward a different segments to the public.
A plus to a vertical and horizontal integration is that their keep a large amount of the profits , as there do not have to share there profit. Walt Disney does not have to share the money that they have made from a movie release, to other company. There can also do there performances in there own studio , as there do not have to hire out any studios, this allows them to save money , and gain greater profits.
A minus to a vertical and horizontal integration, is that everything is controlled by one company, as the control is centralized, what this dose to the one company controlling the whole industry, is puts a bigger pressure on keep the industry together , what this might effect is the lack of contribution of ideas, as there do not have new ideas to work with , as Disney does not
An example of vertical and horizontal integration is Disney , as there own a wide range of other company, as there own for example , Mavel, Pixar and Lucas art. Each of this different company,are amid toward a different segments to the public.
A plus to a vertical and horizontal integration is that their keep a large amount of the profits , as there do not have to share there profit. Walt Disney does not have to share the money that they have made from a movie release, to other company. There can also do there performances in there own studio , as there do not have to hire out any studios, this allows them to save money , and gain greater profits.
A minus to a vertical and horizontal integration, is that everything is controlled by one company, as the control is centralized, what this dose to the one company controlling the whole industry, is puts a bigger pressure on keep the industry together , what this might effect is the lack of contribution of ideas, as there do not have new ideas to work with , as Disney does not
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| What Disney Owns |
Monopoly
A monopoly is a industry which is dominated by one company that provides and producese a service in the media.This is related to TV and Film, as it is usually at the exhibition stage. What else is that they do not that any real competitor.
An example of a monopoly company that is based in the UK is Sky which a Television satellite broadcaster . There hardly have any competitor as the next broadcaster that are will know are virgin which do not have an a major effect on Sky, sky make between £1.33-1.7 billion a year, through there package of £20(basic deal)-£75(for extra bundle deal ).
An issue with a monopoly is that it is hard to start up a new company, becuase it would be harder to compete with Sky and other TV broadcaster. A new company that has started will be harder to notice from the audience, unless they provide something unique that sky does not have.
An advantage of a monopoly is that Sky does not have any major competitor, what this mean is that they do not need to, create new products to please there customer as there are already please. What this means is they do not need to invent any new idea as much.
A disadvantages for a monopoly , for Sky is that they have a lack of innovation. What this mean for Sky is they have no new idea , what this means is that their consumer may be not entertain or in-use of sky, as there can compete with other services , for example there do not have to compete against virgin very strongly.
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| Sky (Logo) |
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